If you work in med device,
this video is for you.
Medical device marketing
has changed.
Your need for results has not.
Video is the most powerful marketing tool in the world.
But do you know how to use it?
At Story Directive we provide a projection of your video ROI.
We deep dive on your audience to create a custom strategy and track every piece of content so you know whats working.
You’ve been burned before.
As a medical device marketer:
You are short on time and stretched thin. You have to know that where you put time is worth the investment.
You have to convert both doctors and patients with your video strategy.
You know video works, but it has to drive results and show a positive ROI.
Grow your audience.
Here is your new video marketing strategy.
Set a Goal-Define what success looks like and what metric will will be measured. Sales, leads, etc
Create Your Custom 12-page Audience Persona- All the needed information to connect with your ideal customer.
Implement Video Tracking- For all your videos, both on and off your website including all your advertising channels to start gathering the needed data to drive decisions.
Create Your Custom Strategy- Your custom based on existing and needed video using a buyers journey content framework of awareness, consideration, and decision stage content
Shoot Your Needed Content-Ensure we are reaching the right person at the right time to engage, educate, and convert.
Build out Campaigns-Get the videos in front of the right people at the right stage on the right platform.
Optimize and Convert-Study the data, drive results, and see your ROI.
Our Work
Diego’s Story
Marc’s Story
